This article is the "business introduction" that I formulated with the aim of selling the concept to a major firm.
I contacted several, but they did not undrstand the perspective and business oppertunities!
Consequently it is crucial to keep in mind that the firm will obtain 80 – 90 % of the profit obtained from ideas and initiatives that today would not be realized and therefore would result in a big - very big - zero!
If the solution to the problem of idea exchange was obvious, the problem would probably have been solved long ago. One of the obstacles is our way of thinking. We are so engrossed in the present goods producing society, that it has proven hard if not impossible to look at the exchange of immaterial products with fresh and unbiased eyes. A scientiffic approach is needed, and in order to overcome the obstacles and I have found it expedient to give a brief historical overview.
Preconditions for the formation of an Idea exchange system.
The basic structure